The President of the Western North Development Association, Maxwell Kwadwo Baidoo, has called on investors to pay closer attention to the vast investment opportunities in the Western North Region and take advantage of them.
Speaking in an interview with Sefwinews, the President outlined several key sectors with significant untapped potential that require strategic investment to accelerate the development of the region.
He noted that although the Western North Region is one of the most resource-endowed regions in Ghana, many of its resources have not yet been fully utilized.
Key Investment Areas Highlighted
Tourism
Mr Baidoo emphasized that tourism remains a vital pillar of Ghana’s economy, contributing approximately 5% to GDP. However, he indicated that the tourism potential of the Western North Region has received limited attention despite its immense prospects.
He cited data from the Ghana Statistical Service, which reported that the tourism sector generated GHS 15.42 billion from international visits as of September 2025.
According to him, the region is home to several attractive tourist sites that require proper promotion to attract both local and international investors. He specifically highlighted the Bia National Park as one of Ghana’s most exceptional protected areas, endowed with unique wildlife species. He stressed the need for substantial investment in infrastructure, staffing, and capacity building to enhance service delivery and unlock its full tourism potential.
Agriculture and Agribusiness
The president reiterated that agriculture remains the backbone of Ghana’s economy, yet the country continues to face challenges in achieving full self-sufficiency. He pointed out that the Western North region presents a significant opportunity to bridge this gap.
Focusing on key commodities, he highlighted oil palm and rubber as high-potential investment areas. He referenced a 2019 report by the Council for Scientific and Industrial Research, which identified oil palm as the second most important industrial agricultural raw material after cocoa, often referred to as “Red Gold” within Ghana’s tree crops sector.
He explained that with favourable agro-ecological conditions and strong domestic demand, the oil palm industry has the potential to transform Ghana into a competitive producer within the West African sub-region.
He further noted that government policies aimed at revitalizing the sector provide an enabling environment for investment. As such, he called for investment in large-scale oil palm plantations and processing facilities to create employment opportunities along the value chain.
Additionally, he highlighted para rubber as another promising and growing investment portfolio within the region.
Sports and Recreation
Mr. Baidoo also underscored the importance of investing in sports and recreation as a means of promoting both social and economic development. He noted that the region is making significant progress in sports, particularly football, referencing the achievement of Bibiani Gold Stars, who were crowned champions of the Ghana Premier League in the 2025 season.
He further mentioned the rising potential of Sefwi All Stars, expressing optimism that the region could soon have multiple teams competing at the highest level of Ghanaian football. He stressed the need for investment in sports infrastructure and the establishment of private recreational centres, which would create jobs and contribute to national economic growth.
Security and Infrastructure
The President also assured investors that the security situation in the region remains stable and conducive for business. He added that ongoing government initiatives aimed at improving road networks will enhance connectivity between districts and the regional capital, further supporting economic activities.
Call to Action
Mr. Baidoo, therefore, called on both local and international investors to prioritize the Western North Region as a viable investment destination. He emphasized that increased private sector participation will complement government efforts and significantly contribute to the overall development of the region.
